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Insights, tips and plain-English advice
Practical help on websites, getting found online and the technology behind your business. Written for business owners, not techies.

Everything Else
How to Turn Your Marketing Content into Memorable Quotes
There’s nothing better than a customer being able to recall your content easily. This is…

Web Design
How to Optimise Your Website Pages to Increase Conversions
Do you feel like you’re getting the most out of your website right now? If…

Everything Else
Understanding and Leveraging the Customer Buying Cycle
Very few people who visit your website are ready to buy from you. It sounds…

Everything Else
5 Common Questions Clients Ask About Website Care Plans
Your website is one of your most valuable business assets, but keeping it secure, updated,…

Everything Else
How to Create an Accessibility Statement for Your Business
You might be surprised to learn that up to 20% of visitors to your website…

Everything Else
The 5-Step Process to Improve Your Customer Support
Customer support is one of the most critical parts of every business. However, it can…

Marketing, SEO
Why You Should Keep Your Website Content Updated
When was the last time you updated your website’s content? Your website is the digital…

Everything Else
Why Review Tools Can Boost Your Credibility
Customer reviews are more than just feedback for your business. They’re a powerful tool for…

Marketing, SEO
Is SEO Still Worth It in 2024?
You don’t have to look very far online to see comments like “SEO is dead”…

Web Design
Enhance a Website Visitor’s Experience with Subtle Design
Sometimes, the things you don’t notice can have the most significant impact. This is especially…

Marketing
How to Be More Consistent with Your Marketing
One of the most challenging aspects of marketing is staying consistent, especially for solo business…

Marketing
Why Your Website Content Should Focus on Your Audience and Not Your Own Business
Your website is one of the first things a potential customer will see when they…
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